Whether you are currently job hunting or simply open to an interesting opportunity, a personal website can prove to be a remarkably effective tool in your career. It can be defined as a collection of web pages and related content that is identified by a common domain name for example .Me.Ke, and published on at least one web server.

There are numerous benefits of having one. These include;

Helping recruiters find you much more easily. Despite them having a resume database, that doesn’t mean these submissions are the only thing they will consider when searching for the ideal candidate. They will use Google to their advantage and conduct online searches for top-notch talent, hence in the process stumble upon you and your personal professional work.

It helps one gain a competitive advantage. Since it includes your work experience and education, in this respect it is similar to a resume therefore people might consider it a personal resume website.

Setting up a .Me.Ke personal website improves chances of finding employment. It will give you the power to stand out from your competitors from samples of your works and blog content which can be the x-factor that gets you shortlisted for an interview, therefore giving you the opportunity to shine.

It’s a useful way to show your creativity. Whether we are talking about your bio, your original articles or the layout you’ve chosen, your personality will shine through your own corner of the internet.

They are more dynamic than a resume. What sets it apart from a resume is the fact that you only need to update it as opposed to having to rewrite and print new versions of it.

They also help one acquire new skills. Once you start working on creating a personal website, you’ll see what works for you and what doesn’t therefore you will keep customizing and polishing it in order for it to have a professional look and feel.

It’s a source of income. Blogs are increasingly becoming a source of income. Some of the ways being used to monetize websites are affiliate marketing, sponsorships and ads.

No matter the industry, we can all benefit from taking ownership of the way we present ourselves digitally to colleagues, customers or fans. A .me.ke website can therefore play a key role in positioning you as a qualified expert in your field, reinforcing your personal b,rand and widening your reach.