KeNIC has partnered with Google to make it easy for you to get your business verified, so you can get additional value from your .KE domain name. Enabling businesses to digitise and sell online will be critical in order to ensure their survival, especially in the face of the ongoing pandemic. Having your business verified has the benefits of securing your brand name online; creating a microsite presence for MSME’s; getting a Google Business Profile; enlisting your business on Google maps; and additional revenue.

The .KE domain accredited Registrars will make the submission on behalf of the domain user, so as to get their business profiles verified. Submissions with a .KE domain name will be given preference for verification. This partnership allows for quick turnaround time for verification, increased business for domain names that can be verified, and increased business revenue for registrars.

Speaking during the launch of the partnership, KeNIC Chief Executive Officer, Joel Karubiu said “This will be an additional value proposition for .KE domain names, which stands to increase usability and uptake. Through this partnership with Google Kenya, we aim to alleviate the impact of Covid-19 on SMEs by providing them with the opportunity to have their business listed on Google to increase their online visibility and attract more customers, Since 2008 KeNIC has been tasked to manage the county Code Top Level Domain (KE). By way of operation we manage the Registry on behalf of the county and our mandate is to ensure that every Kenyan individual, learning institution and organizations has a Kenyan domain and access to the Internet. All New and existing .KE domain names, they will be listed on Google and have an online profile to showcase their products or services,  a .Ke domain is your gateway to the internet”

As a business owner, having a Google verified business safeguards you and gives you an unmatched platform to showcase your products and services. Furthermore, you will get improved  search engine optimization (SEO) for your business and a wider market reach through Google search engines. Putting your business profile on Google My Business ensures you are visible on Google Search and Google Maps. You can easily share fresh information and engage with your customers. A Google My Business account also makes it easy to see how people find your business and interact with your Business Profile. Such insights can help you know how to improve your business online.